120801 Electronic Commerce, Science and Engineering
Training objectives:ToCultivatehigh-quality applied innovative talents with comprehensive development of morality, intelligence, physicality and beauty. The talents have a solid theoretical foundation of information science and economic management theory, and possess professional skills such as e-commerce technology, business operations, big data analysis, etc. The talents are able to engage in design and development of e-commerce system，business operations, management, big data analysis and application in government departments, industrial and commercial enterprises, financial institutions, scientific research institutions , etc.
Training requirements:The students of this major mainly learn the basic theories and basic knowledge of information technology, management and economics. They receive basic training in scientific thinking, system analysis and technical tools. They have the ability to acquire and apply knowledge, the ability to organize and management e-commerce projects, and the ability of innovation and entrepreneurship.
Graduates should acquire the following knowledge and abilities:
Knowledge:The graduates should have strong English language application ability, good mathematical foundation, basic knowledge of economic management, basic knowledge of computer and information science, methodology, and economics and management, etc., basic knowledge of natural sciences, humanities and social sciences, basic knowledge of e-commerce, knowledge of related disciplines, cross-disciplines and frontier disciplines, and strong business system engineering theory. They should master the technology and application methods of e-commerce system development, design and implementation and big data analysis methods.
Ability:The graduates should have strong knowledge acquisition ability, writing and expression ability, teamwork and coordination ability, computer and information technology application ability, and business information acquisition and analysis ability. While strengthening the cultivation of humanistic quality, they should have a wide range of business knowledge and professional qualities, master the basic theoretical knowledge of e-commerce related fields such as economics, management and information science. They should have strong skills in the following aspects, including being digital, information collection, IT applications, mobile application development, big data analysis and applications, and business operations and management. They should well complete course practice, professional internship and enterprise training.
Quality:Adhering to the school motto of "sincerity and perseverance", the graduates should establish a correct outlook on the world and life, have good ideological and moral qualities and humanistic qualities, be honest and law-abiding, be unity and cooperation. They should have good professional qualities, master scientific thinking methods and scientific research methods, practice the scientific spirit of seeking truth from facts, pioneering and innovative,diligence and dedication.They should have a healthy physique and good psychological quality.
Core courses:Basic programming design, operation system, computer network technology, database theory and application, data structure, object-oriented programming, introduction to e-commerce, analysis and design of e-commerce system, e-commerce website technology, mobile development technology, e-commerce safety, principles of management, network economics, principles of accounting, e-commerce logistics management, introduction to enterprise resource planning, business operation and management, business data analysis, cross-border e-commerce, internet innovation management, internet entrepreneurship practice.
Main practical teaching links:Experimental courses (including data structure practice, database theory and application practice, web design and development practice, business operation and management practice, analysis and design of e-commerce system practice, e-commerce application program practice, entrepreneurship education practice, internet entrepreneurship practice, etc.), social practice (including social survey, internship, etc.), scientific research and thesis writing (including graduation thesis, term paper, scientific research practice, etc.).
Length of schooling:four years
Degree awarded:Bachelor of Engineering
